Comments on: Mowser is Dead. The Mobile Web is Alive. …And Here Are the “Mobile Analytics” to Support It. http://harper.wirelessink.com/2008/04/15/mowser-is-dead-the-mobile-web-is-alive-and-i-have-the-mobile-analytics-to-prove-it/ One World. No Borders. 3 Billion Connected People. Sat, 11 Oct 2008 12:50:33 +0000 http://wordpress.org/?v=2.6.2 By: MobileMarketingProfits.com » Why the Mobile Web MUST Survive http://harper.wirelessink.com/2008/04/15/mowser-is-dead-the-mobile-web-is-alive-and-i-have-the-mobile-analytics-to-prove-it/#comment-11396 MobileMarketingProfits.com » Why the Mobile Web MUST Survive Thu, 24 Apr 2008 12:18:18 +0000 http://harper.wirelessink.com/?p=152#comment-11396 [...] from agreement (here) to saying the mobile web is misunderstood, complete disagreement (here, here , here and here) and a lot of conversation about how the iPhone has/will change everything [...] [...] from agreement (here) to saying the mobile web is misunderstood, complete disagreement (here, here , here and here) and a lot of conversation about how the iPhone has/will change everything [...]

]]> By: On the end of Mowser, and the death of the mobile web | (Mostly) About Mobility http://harper.wirelessink.com/2008/04/15/mowser-is-dead-the-mobile-web-is-alive-and-i-have-the-mobile-analytics-to-prove-it/#comment-11381 On the end of Mowser, and the death of the mobile web | (Mostly) About Mobility Wed, 16 Apr 2008 14:02:29 +0000 http://harper.wirelessink.com/?p=152#comment-11381 [...] Mowser is Dead. The Mobile Web is Alive. …and I Have the “Mobile Analytics” to Pro... [...] [...] Mowser is Dead. The Mobile Web is Alive. …and I Have the “Mobile Analytics” to Pro… [...]

]]> By: On the Plus Side... | Mobilitee http://harper.wirelessink.com/2008/04/15/mowser-is-dead-the-mobile-web-is-alive-and-i-have-the-mobile-analytics-to-prove-it/#comment-11380 On the Plus Side... | Mobilitee Wed, 16 Apr 2008 13:50:58 +0000 http://harper.wirelessink.com/?p=152#comment-11380 [...] you can attend a MoMoNY event that will focus on [...] [...] you can attend a MoMoNY event that will focus on [...]

]]> By: Dean Collins http://harper.wirelessink.com/2008/04/15/mowser-is-dead-the-mobile-web-is-alive-and-i-have-the-mobile-analytics-to-prove-it/#comment-11379 Dean Collins Wed, 16 Apr 2008 12:59:39 +0000 http://harper.wirelessink.com/?p=152#comment-11379 David, firstly thank you for organizing the Mobile Monday event on the 28th of April, I for one am looking forward to not only speaking About Amethon's Mobile Analytics application at the event but forwarding the dialog between mobile content publishers, or better still, desktop web content publishers who are on the verge or investigating how best to move forward and are now ready to start repurposing their content for a better mobile experience. I think the key point here is that...."Mowser was filling a temporary problem", with the release of the iPhone and the imminent release of Android OS on the horizon and the sure but steady improvements in the Windows Mobile 6 OS I think Russell is throwing in the towel as handsets are getting "good enough to no longer need Mowser". I like Russell, I've been a long time reader of his excellent blog and an occasional user of his Mowser application. Now do I think he threw it in too early with only 12 months operation - sure but that's because I'm a serial startup entrepreneur with 2 listed companies under my belt. As an employee of http://www.Amethon.com one of the worlds first mobile browser specific analytics applications I for one am seeing huge growth in mobile content. Amethon's clients are seeing traffic build month on month, and yes I think a lot of that has to do with better quality handsets and better quality browsers and most importantly higher data speeds with somewhat more reasonable flat rate unlimited data plans. With a better user experience more people are finding the convenience of accessing content on the move .....or standing still but getting it right where they are standing with a mobile device never far from their hand .... The best part about this mobile content is the volume of advertising coming into the space is funding a better user experience, and with tools like Amethon Mobile Analytics users analytics information and a solid roi can be demonstrated against this advertising spend. Am I sad to see Mowser go, yes - Will Russell bounce, for sure - one of the smartest pioneers in the mobile business, Do I think USA consumers are a little behind eastern consumer patterns in mobile content consumption - YES but that has more to do with carriers and handsets than personal desires and usage patterns. The mobile space is just taking off, with all the fallouts and successes that there was in the desktop browser wars in the 1990's. Watch this space and get in early......your customers are waiting. Regards, Dean Collins http://www.Amethon.com David, firstly thank you for organizing the Mobile Monday event on the
28th of April, I for one am looking forward to not only speaking About
Amethon’s Mobile Analytics application at the event but forwarding the
dialog between mobile content publishers, or better still, desktop web
content publishers who are on the verge or investigating how best to
move forward and are now ready to start repurposing their content for a
better mobile experience.

I think the key point here is that….”Mowser was filling a temporary
problem”, with the release of the iPhone and the imminent release of
Android OS on the horizon and the sure but steady improvements in the
Windows Mobile 6 OS I think Russell is throwing in the towel as handsets
are getting “good enough to no longer need Mowser”.

I like Russell, I’ve been a long time reader of his excellent blog and
an occasional user of his Mowser application. Now do I think he threw it
in too early with only 12 months operation - sure but that’s because I’m
a serial startup entrepreneur with 2 listed companies under my belt.

As an employee of http://www.Amethon.com one of the worlds first mobile
browser specific analytics applications I for one am seeing huge growth
in mobile content.

Amethon’s clients are seeing traffic build month on month, and yes I
think a lot of that has to do with better quality handsets and better
quality browsers and most importantly higher data speeds with somewhat
more reasonable flat rate unlimited data plans.

With a better user experience more people are finding the convenience of
accessing content on the move …..or standing still but getting it
right where they are standing with a mobile device never far from their
hand ….

The best part about this mobile content is the volume of advertising
coming into the space is funding a better user experience, and with
tools like Amethon Mobile Analytics users analytics information and a
solid roi can be demonstrated against this advertising spend.

Am I sad to see Mowser go, yes - Will Russell bounce, for sure - one of
the smartest pioneers in the mobile business, Do I think USA consumers
are a little behind eastern consumer patterns in mobile content
consumption - YES but that has more to do with carriers and handsets
than personal desires and usage patterns.

The mobile space is just taking off, with all the fallouts and successes
that there was in the desktop browser wars in the 1990’s.

Watch this space and get in early……your customers are waiting.

Regards,
Dean Collins
http://www.Amethon.com

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